wohnzimmer möbel trends
in a world of global commerce and competition,excellence matters above all else. outstanding brands distinguish themselvesthrough collaborative enterprise creative marketing, and superior products. these areexceptional brands which stand apart, elevating themselves to the prestigious distinctionof being named a superbrand. otto is a superbrand. since 1992 otto has made home-shopping inaustria for domestic households simple and convenient, offering one of the largest selectionsof contemporary fashions, brand leaders and the latest trends. otto offers consumers 95 percent of the bestknown brands in austria. “it is important
to us that each new day, we can inspire ourcustomers ", says harald gutschi, ceo of otto austria. today e-commerce has become the growth engineof product sales globally. more and more consumers take advantage of convenient online shoppingand appreciate the overview and comparison opportunities that provide them with the differentelectronic ordering options. otto presents itself in this area as the onlineshopping source for the modern lifestyle, offering the largest textile supply in austria,focusing young women's outwear and trendy brands for the target group of 18 to 45 yearold women. otto austria offers the widest range of brandsin austria. as an innovative multichannel
retailer, otto presents additional productranges exclusive to the online store, which currently offers over one million articles. otto’s sustainability initiative, includingenvironmental awareness, the protection of natural resources, and a firm commitment tothe development of long-term climate awareness strategies, is firmly entrenched as a corporategoal deep within the company’s culture. since 2012 otto has employed basic raw cottonand wood as part of it’s ambitious goal of 100% sustainability. adapting this socialprogram reflects even more on the needs of the partners in a globalized world. otto’ssustainability initiative is not a trend but a necessity, which is evident and importantfor otto.
otto’s slogan is “the customer is king."with over 800,000 customers, otto is austria’s market leader in home-shopping, and remainscommitted to bringing consumers the finest quality and largest selection of exclusive,international brands. superbrands: the most respected universalseal of enduring excellence.
